Generation Now (June 2015)
An in-depth report about the Baby Boomer generation – their characteristics, spending power, design preferences, the role of retirement in their housing decisions, and how to market and sell to them.
Industry reacts to HB2’s impact on market (April 2016)
An article about the home furnishings industry’s reaction to North Carolina’s House Bill 2, which was passed by the state legislature and signed into law by the governor a few weeks shy of the High Point Market. The controversial law led some buyers to boycott the trade show, while some exhibitors responded by donating a portion of sales to nonprofits serving the LGBT community.
A report about the state of the lighting category in 2016, including a business update for the year, sales drivers and design trends.
Adventures in Snapchatting (December 2016)
Mastering your Insta-brand (June 2016)
From my Millennial Musings column, a couple of primers to help companies maximize their brand presence on social media.
Home Accents Today’s annual color forecast for the year ahead, including insights from color experts such as Pantone, The Trend Curve, Fashion Snoops, The Color Association, Sherwin-Williams and Cotton, Inc.
Make way for the Maker Movement (March 2015)
From my Millennial Musings column, a look at the rising prominence of the Maker Movement – defined by independent craftsmen and handmade creations – as Etsy and The Grommet entered the wholesale market.
Designing for smaller-scale living (July 2015)
From my Millennial Musings column, an article about the trend toward urban living and how furniture manufacturers and interior designers are adapting their work to fit smaller living spaces.
Vendors see growing demand for ‘Made in the USA’ products (October 2014)
A report spotlighting home furnishings vendors who craft some or all of their products in the United States, and their reasons for manufacturing domestically.
Portrait: Wink Gaines, The Rara Avis Collection (August 2015)
From Home Accents Today’s Portrait series, a profile of photographer Wink Gaines and her award-winning wildlife imagery in advance of her Las Vegas Market debut.